Cribl Branding

I had the opportunity to contract with Cribl in their early days.

Full transparency: I unfortunately had to drop the contract half way, but I was able to deliver a full guide for typography, color systems and their new logo which was in use for a couple years before their next rebrand.

For their logo, they wanted to have one that reflects both a data stream and a funnel or sieve. The original concepts and final are given below.

The final logo selected and it's guidelines and layout suggestions.

Taking parts from the product, I created a few different color schemes to choose from, whereby they selected the blue/green combination.